Skip to main content
Case Study

4,100+ Monthly Clicks in America's Most Competitive Market

AEO Case Study: 4,128 monthly clicks achieved through Answer Engine Optimization in Los Angeles real estate market

A Los Angeles real estate team achieved 4,128 monthly clicks and 100% AI citation rates through Answer Engine Optimization in 4 months. Starting from page 2+ invisibility in a market with 70,000 competing agents, they now dominate AI recommendations for their expertise areas—generating 606,000+ monthly impressions with zero ad spend.

Justin Borges
The Borges Real Estate Team
Los Angeles, CA
December 2025

Verified Results

Google Search Console - December 2025

4,128
Monthly Clicks
~147/day organic
606K+
Monthly Impressions
21,700/day average
1,000+
Search Queries
High-intent local searches
100%
AI Citation Rate
For target queries
$0
Ad Spend
648
Pages Indexed

The Challenge

LA County real estate: 70,000+ competing agents. National brands with unlimited budgets. Zillow spending $2 billion annually on marketing.

Justin Borges had 13+ years of experience, $200M+ in career sales, and genuine expertise in complex transactions most agents avoid. But online? Invisible.

His website was buried on page 2+. Generic content written for search engines, not humans. No differentiation from thousands of competitors saying the exact same things.

The Strategy

Instead of competing for generic searches against Zillow's billions, we identified specific expertise areas where Justin had genuine authority—complex transactions most agents avoid.

We extracted 15 years of hard-won knowledge through our proprietary expertise capture process, then structured it into content AI platforms could recognize as authoritative.

Why This Works

AI platforms don't just cite whoever ranks highest. They look for content that demonstrates genuine expertise, answers specific questions completely, and comes from verifiable sources. Justin's real-world experience became his competitive advantage.

The Results

4,128
Monthly Clicks
~147 clicks per day, 100% organic
606K+
Monthly Impressions
Dominating local search visibility
100%
AI Citation Rate
For target expertise queries
648
Pages Indexed
Content moat competitors can't replicate
What These Numbers Mean

Justin isn't competing for generic searches against Zillow's $2B marketing budget. He owns specific expertise areas where he has genuine authority—exactly where AI platforms look for sources to cite.

The leads that come in now are completely different. They've already read my content, they trust my expertise, and they're ready to work with me specifically.

Justin Borges
Founder, The Borges Real Estate Team

Frequently Asked Questions

What results can Answer Engine Optimization achieve?

Results vary by market and competition. In this case study, a Los Angeles real estate team achieved 4,128 monthly clicks, 606,000+ monthly impressions, and 100% AI citation rates for their target expertise queries over a 4-month period.

How long does AEO take to show results?

Initial rankings typically appear within 30-60 days. Significant traffic growth usually occurs between months 2-4. This case study achieved dominant market position within 4 months of implementation.

How does AEO differ from traditional SEO?

Traditional SEO focuses on ranking in search results. Answer Engine Optimization focuses on becoming the source AI platforms cite when answering questions. This requires expertise-focused content, proper schema markup, and authority signals that AI systems can verify.

Can AEO work in competitive markets?

Yes. The key is identifying specific expertise areas where you have genuine authority rather than competing for generic searches. This case study succeeded in a market with 70,000+ competing agents by focusing on specialized transaction types competitors couldn't match.

What does 100% AI citation rate mean?

AI citation rate measures how often AI platforms (ChatGPT, Claude, Perplexity, Google AI Overview) cite your business when answering relevant queries. 100% means the client is cited every time for their target expertise queries—the specific questions where they have genuine authority.

Are these results verified?

Yes. All traffic and impression data comes directly from Google Search Console. AI citation rates are tested manually across multiple platforms using target expertise queries. We follow a strict "flag don't fabricate" protocol—every claim is verified before publication.

Learn More About AEO

Results Disclaimer: Results vary based on market competition, existing content foundation, implementation timeline, and industry. This case study represents verified results for one client in the Los Angeles real estate market. Your results may differ.

Ready to Become the Answer?

See where you're losing to competitors in AI citations and discover the expertise areas you could own.

Get Your Free AEO Audit

Get Started with
Answer Engine Optimization

Ready to dominate AI search? Let's discuss how to get your business cited by ChatGPT, Claude, Google AI Overviews, and Perplexity.

Call Us

Speak with an AEO specialist

(213) 444-2229

Email Us

Get a response within 24 hours

support@theanswerengine.ai

Schedule Your Free
30-Minute AEO Strategy Call

We'll analyze where you're losing to competitors in AI citations right now, identify your highest-value opportunities, and map out a 90-day plan to dominate AI recommendations in your market.

See exactly where you're losing to competitors in AI citations
Identify your highest-value featured snippet opportunities
90-day plan to dominate AI recommendations in your market
Response Time: Within 24 hours on business days
Hours: Monday - Friday, 9 AM - 6 PM PT